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The Tweeter profile assessment

  The Tweeter profile assessment of Miranda Kerr

Overall summary of her Twitter activity

Miranda Kerr is a female Ausii supermodel, Victoria’s Secret Angel, founder of KORA Organics & author of Treasure Yourself. She has 1,688,746 twitter followers and 630 twitters that she follows. So far, she has tweeted 1,658 tweets in her account. Over the past two weeks, from the 11th march to 24th of March 2012, Miranda has tweeted eighteen times with an average of two tweets in some dates such as on the 13th and 11th of March. On some other dates such as the 12th and 16th of March Miranda does not tweet at all.

Analysis of the type of Twitter activity

Professional commentary

Miranda posted a picture of her and promotional product on 14 March as well as mentioned going to work. This particular tweet received 421 re tweets as well as was a favorite of 469 people. She also posted her Vogue and Rebook photo shots. This ensures that all here tweeter followers are able to follow her modeling career. To illustrate this point we look at her tweets on the 15 and 24 respectively where she tweeted “Thank you @vogueoz” for the former date, and “Thanks again @reebok http://instagram.com/p/XQUQp6kMAK/” on the 24th .

Personal updates

Miranda seems to have been sick while in los angels. This is illustrated in her tweets on March 11 where she stated that she was “Loving the sunshine in LA ☀”, and the tweets from some of her followers who wished her to get well soon. She replied on the 13th to her followers and told them she was doing much better and was going back to work. She also seems to love nature and flowers as shown in her “Rose from my garden chriscolls alexandraagoston ❤” tweet.

Criticism of issues and use of language

In the past two weeks, Miranda’s take on most critical issues has been inactive. She has not talked about any critical issue. However, occasionally, like the march 20, she posts an inspiration via a picture link to her followers. Here use of language is impeccable, as noted through out all her tweets and does not shorten her words when tweeting.

How the Twitter activity contributes to the overall public image of Miranda Kerr

Miranda’s twitter activity does in fact contribute to her overall public image. Through tweeter, one establishes that Miranda is not only Australian but also a Supermodel. We are also able to establish that in her modeling career she has been able to land a job as Victoria Secrets angel, has had a photo spread for vogue magazine, and more recently has been involved in the Rebook campaign. She mostly posts here modeling career as well as the different jobs she does on here tweeter page for her fans to follow.

Through her tweeter account, we discover that she was suffering a kind of ailment that her followers kept on sending her get-well massages. The confirmation of the ailment is in the mainstream media such as the Daily Mail, where we learn that Miranda had recently suffered a neck injury.

Based solely on her twitter account we can therefore conclude that Miranda is a humble person who does not like the spotlight. This is based on the number of people she follows on twitter. On the other hand, she has so many twitter followers, which shows that many people admire here. She likes here fans and takes the time to thank them for their support. She also enjoys her modeling career and makes the effort of updating her fans and followers of all the projects she is working on.

Recommendation/s to the employer/management

Based on here tweeter profile only then Miranda is a good model to hire. Her account profile shows that she has worked with several big names in the modeling industries such as Victoria’s secret, vogue and more recently rebook. This is because she utilizes her twitter account in reaching her fans. She seems not to post tweets about her own personal live but rather her modeling career. This is established by the fact that many of her tweets are concentrated on the different products she models for rather than on her personal life. She enjoys flowers and nature as is seen in her many tweets and has her own organic skin and body care products line. These make her a perfect candidate for our product, which is also organic, based.

Here image seems to be impeccable as there is not much controversy mentioned by her twitter follower, on the contrary, her twitter followers seem to praise and complement her. Her followers like here and closely follow her career. If she endorses our product then it is sure that her many twitter followers will be able to see our product through her twitter profile.

She is a reserved person who does not share a lot of her personal life on twitter, in fact, the only thing that one can establish through her twitter profile is that she loves flowers and nature and she has written a book titled ‘Treasure Yourself’. This book which is about how the current generation can achieve better health and happiness has manages to get good reader rating. This also illustrates that she is also a good entrepreneur for publishing and selling a book as well as owning a cosmetics line.

Her twitter profile does not however show us the more of the human side of Miranda. Other than her demonstrated love of nature and flower, we do not see the human side of Miranda. She does not show us what she dislikes and likes or who are the people she treasures a lot. She does not five her opinions on anything nor does she criticize anything on twitter. Other than the thanks, she gave to her twitter followers, she does not say much. In fact, we are only made aware of the fact that she had injured her neck by the fact that her followers wishing her a quick recovery and other media sources.

It would therefore be concluded that based solely on her twitter account then Miranda’s modeling career is doing well. This however, and her entrepreneurial skills are the only sides of Miranda we can see. Based on the twitter account only we cannot glimpse at the human side of Miranda and therefore cannot categorize her personality, however, judging from her followers reactions to her, Miranda, is a warm person who sticks out as a role model to all her fans and twitter followers. Based on all this facts, Miranda is a good model to hire for our specific product.  

 

 

 

 

References

Chambers, D. (2013). Social Media and Personal Relationships: Online Intimacies and Networked Friendship. New York, NY. Palgrave Macmillan

Diaz-Ortiz, Claire. (2011). Twitter for Good: Change the World One Tweet at a Time. Jossey-Bass.

Hutchins , Rowe. (2012). Sport Beyond Television: The Internet, Digital Media and the Rise of Networked Media Sport. New York, NY:CRC Press

Lee, N. (2013). Facebook nation: Total information awareness. New York, NY: Springer.

Passive and active measurement: 12th international conference, PAM 2011, Atlanta, GA, USA, March 20-22, 2011 : proceedings. (2011). Berlin: Springer.

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