Questions We Can Help You To Answer

Paper Instructions:

For each of the below points summarize the importance of brands for firms using the attached documents and give real-life examples for each point.
Brands provide valuable functions for firms
¤ Simplify product handling and tracing
¤ Help organizing inventory and accounting records ¤ Offer the firm legal protection for unique features
or aspects of the product
¤ Provide predictability and security of demand for
the firm and creates barriers of entry for competitors ¤ Provide a powerful means to secure competitive advantage