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IKEA as an Entrepreneurial Business

Table of Contents

Introduction 2

Entrepreneurial Organization. 3

IKEA as an Entrepreneurial Business. 4

Skills, Attributes, and Behaviors. 5

Benefits of Entrepreneurial Employees. 6

Summary and Recommendation. 6

References. 8

 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

Dear Sir/Madam

Introduction

I am writing this cover letter to apply for a job placement in your company, which is currently available in your esteemed organization. I would like to bring to your attention that I just finished major in design, from the University of London. I have already graduated with a distinction. Notably, IKEA, which an organization founded and a multinational group, is known for its designing and selling ready to assemble furniture, home appliances, and kitchen appliances. The reason behind my drive and wish to work with your company is because you are the leading designer and seller of a wide range of home appliances and furniture. They are all affordable by almost everyone. The second reason why I am after working with your company is based on the combination of skills applied to your daily activities. The company combines quality, function, value, and design in the production of the various home appliances, and apparently with sustainability as the fundamental idea under consideration.

Once I am offered the opportunity to work in your company, I will maximally apply the skills and competencies acquired in my major program. In will use my design skills to advance the company’s products. I have a strong background in design concepts, which will be of great importance in your company. I believe I will be of great importance to your company through the skills and competencies I acquired during my major in design. It is for this reason that seeks to secure a job in your organization.

Entrepreneurial Organization

An entrepreneurial organization is a company that regularly seeks and categorizes data and information that are useful in the development of products based on its specialty, through innovation and adhering to its values such as quality which in turn leads to increased gains (Dahlvig, 2011 14). For entrepreneurial businesses having ideas in regard to how the business should achieve success is not enough but focusing on creativity and the ability to share is the thing that matters. For instance, Barn Furniture and Walmart are the best examples of the most successful entrepreneur companies today. IKEA is known for adopting the best class furniture designs and offering packaging which is convenient for flexibility and transportation to its clients.

Barn Furniture is an entrepreneurial organization that is comprised of innovators and professions whose sustainability is supported by the entrepreneurial skills held by the executive leadership (Zentes, Morschett & Schramm-Klein, 2017 23). The organization is based on a strong organizational culture which is presented under strong leadership setting. This is similar to IKEA and I admire the entrepreneurial ability of the company, and that is the main reason behind seeking a chance of joining the company. The leadership style applied in the company is influential to the business model, operational strategy, culture, and the organizational structure. Barn Furniture ownership structure of is mainly entrepreneurial in nature.

Based on the above examples it is evident that an entrepreneurial organization is one that is involved in the consistent research and selection of the most innovative information for fresh products ideas that are nurtured by innovators that results in sustainability and highest revenue generation. In that an entrepreneurial organization might not be able cannot separate innovative thinking, ideas development across all the members and the sharing of creative ideas. Walmart and Barn Furniture have been able to achieve revenue sustainability through their constant search for fresh strategies for innovating their products and offering differentiated services. The most recent trends involve the utilization of technology in the quest of gaining competitive advantage an aspect that both firms have adopted constantly as influenced by the entrepreneurial skills held by the leaders.

 The transformational kind of leadership applied by the companies help in the fulfillment of self-actualization needs of the workers, enhances the achievement of motivation through empowerment, and places confidence in the employees’ abilities. These are aspects boosting the entrepreneurial skills of all employees (Zentes, Morschett & Schramm-Klein, 2017 25). Personally, I believe I possess entrepreneurial skills when it comes to designs, and my skills will be translated into the design of the home appliances. These entrepreneurial skills are beneficial in fostering innovative ideas and thinking of the workers. The skills enhance the organization and the employees sharing of creative ethos, which are the primary drives to the profitability and success of the firm.

IKEA as an Entrepreneurial Business

The entrepreneurial characteristics of IKEA start with the skilled management and leadership. Kamprad is a charismatic leader. He is characterized by his entrepreneurial skills which had continuously made the company to be innovative, profitable, and successful when are comes to the production of the home furniture and appliances. The entrepreneurial skills are applied in innovation and development of new products, home appliances, and furniture. The main objective of IKEA is also based on entrepreneurial strategies. The company’s objective is “To create and enhance the better life of the customers” (Lewis, 2005 12). The company’s idea is also grounded in entrepreneurial skills. IKEA’s business idea is “To offer a wide range of functional, well-designed home furniture products, at an affordable price” (Lewis, 2005 12). My admiration for the company has been dictated by IKEA’s entrepreneurial business, which starts with the strong organizational culture. IKEA as an entrepreneurial business is governed by its goal of taking care and valuing its customers. The determination to increase the demand for its products and enhance the production of low price high-quality furniture is a perfect example of the company as an entrepreneurial business.

My passion to be part of IKEA is also driven by the company’s aim of considering the clients that are mostly ignored by the competitors in the industry. The innovative and entrepreneurial character of IKEA Company is evident in the performance in the global industry. It has remained to be one of the leading global producers regarding the production of the home appliances and furniture. The most important lesson conveyed by IKEA leadership is entrepreneurship.  The IKEA’s culture is geared towards entrepreneurship (Lewis, 2005 14). The culture believes in the delegation of duties with empowerment and as a result, expects an adequate amount of discretion from the entrepreneurial skills of the workers. The company encourages entrepreneurship behaviors which are useful in the design of the furniture. It is on these entrepreneurial grounds that I also seek to be part of IKEA and apply and advance my entrepreneurial skills in design, in which I majored in.

Skills, Attributes, and Behaviors

Over the last six months, I have been working with Dakin organization, which was dealing with the designing and assembling of office and home appliances. The skills advanced while working with Dakin, together with those I got from my major program will be beneficial to your company. I have skills in imaginative, creativity, and generation of new ideas. The skills were helpful to me while working with Dakin as was able to solve the difficult challenges that came in my way as a designer. I further possess sober skill, discerning, and strategic approaches. The skills are essential in valuing all available options and reaching accurate judgments. I also have attributes of determination, creativity, and perseverance to see all design tasks are achieved and in the best ways.

I am a confident person, having handwork ethos which I will translate to a reality into your company. As was the case while working with Dakin company, and will be the case in your company, I can work effectively and efficiently both as a part of a team and as an individual. I am a shaper who remains focused on pursuing of objectives and is driven by the tremendous need to achieve and energy in the design tasks. I believe in success and winning. Additionally, being polite and a good communicator in both verbally or written communication. They are skills I got in my major course and practiced them in Dakin Company. I can correctly deal with customers. Am capable of meeting the design requirements of the customers and will be the same case once I am in IKEA Company.

Moreover, am a patient and have the capabilities to multitask. I am also a productive and efficient person with strong interpersonal skills with are associated with professional design style. My major programs helped me in advancing my capabilities in critical thinking. The experience I got from Dakin Company has been useful to me in developing my skills of meeting deadlines by being personally organized in designs. Finally, I am an enthusiastic problem solver, as I have strong information technology skills. Am capable of demonstrating the application of these designing skills. In Dakin Company, I gained experiences and applied my skills as a problem solver in the designing of the complex office and home appliances. Therefore, the translation of these skills to your company will be an easy task for me. I believe I will be an asset to your company through my skills in designing.

Benefits of Entrepreneurial Employees

Having entrepreneurial employees is not only essential to gaining competitiveness but also enhancing the capability of the firm to innovate products and differentiate business for greater gains. It is a different thing to have the required workforce when equated to having the right workers. Having entrepreneurial employees is essential to increasing work commitment and morale as the workers are mainly characterized by the same mindset which means that minimal effort is necessary to instilling motivation. In addition, it is more cost efficient based on the fact that with loyalty the rate of turnover is minimal and thus, the company is not engaged in more hiring procedures. This will, in turn, lead to high productivity and quality as every employee understands the needs of the business fully. For example, a company such as Walmart has been able to outweigh the competition based on having innovative as well as entrepreneurial staffs. From the skills and competencies I have, I believe I am an entrepreneurial individual, who will form part of IKEA entrepreneurial employees.

Entrepreneurial employees also play part in supporting the development of cultures and customized approaches that seek to differentiate business. I have and possess all it takes to improve the culture of IKEA’s products and services continuously. I believe in full support of change strategies within the services and products in the design business. Entrepreneurship skills are driven by designing and assembling commitments, outlooks, and fresh ideas, which are all governed by innovative approaches. While working in Dakin, I applied these skills and competencies and saw the design and production of new office and home appliances, which turned to be a profitable venture for the company.

In IKEA, I will enhance generate new ideas in the workplace, which will boost the levels of job satisfaction for the customers and employees. I will further increase the chances of cohesiveness within employees. These will develop and heighten the overall contribution of IKEA competitive advantage. The skills I possess will lead to the generation of new design and assemble ideas, which will be useful to IKEA reinforcement of its image and products brand.

Summary and Recommendation

The reason behind applying is to be part of the productive IKEA team of workers. I regard myself as the potential asset to IKEA Company as I have the combination of skills and competencies required in the design and assembling of the home furniture and appliances. I have had a long-term interest in being part of IKEA and have been having high esteem in business. “I have been successful in using my design and assembling skills in turning the dreams of a beautiful home to be a reality’’ (Edvardsson, Enquist, and Hay, 2006 234). I am sufficiently knowledgeable and well briefed on the design and assembling business of both home appliances and furniture. I hope my application offers sufficient evidence helpful in enabling me to discuss in person my application and further the process.

I am enthusiastic about exploring opportunities on designing and construction of home appliances and furniture. I look forward to working with your company.

 

 

 

 

 

 

 

 

 

 

 

 

 

References

Dahlvig, A., 2011. The IKEA edge: Building global growth and social good at the world's most iconic home store. McGraw Hill Professional.

Edvardsson, B., Enquist, B. and Hay, M., 2006. Values-based service brands: narratives from IKEA. Managing Service Quality: An International Journal, 16(3), pp.230-246.

Lewis, E., 2005. Great Ikea! A brand for all the people. Cyan Communications.

Zentes, J., Morschett, D., & Schramm-Klein, H. (2017). Strategic Retail Management: Text and International Cases. http://dx.doi.org/10.1007/978-3-658-10183-1.

2108 Words  7 Pages
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