Business Communication
How to Achieve Business Communication in an Organization
Organizations may fail to achieve its objectivity due to ineffective business communication. Business and administrative communication in an organization plays an important role in the operations of any organization. The problem of communication arises when the organization fails to identify the various forms and channels of communication to be used. This information is passed from one level to another so that everyone in the organization can know what is expected of them. The more serious and sensitive the information is the more important it is. Interpretation of the information in the organization should be enhanced so that proper decisions can be made. Based on these findings the organization considerations to an effective business communication I have come to a conclusion that establishing communication channels through the lead generation is the most vital and important solution that an organization should establish since operations will be more efficient. My recommendation for the management is to support and establish business communication channels both internally and externally and obtain a motivation system will beneficial to the whole organization.
Executive Summary
Rick’s furniture is a business that deals with furniture and they have been performing well over the years. However, the company has not been able to meet its sales target and thus the profit target due to the poor business communication in the organization. This has adversely affected the business’s performance and thus the reduction in the demand for its goods from the customers. This report will thus present and offer solutions to the major problems facing the Ricks furniture company, the background of the problem in the company so as to understand the initial cause of the problem thus enhancing proper recommendations of solutions to be implemented in the company and a conclusion where the best recommendation will be reached at. This report will also discuss the various changes that will occur in the company due to the implementation of the solutions as the different audiences will be affected by the changes in the entire company. There will be different criterions that will be put into consideration so as to come up with the best recommendation to solve the challenges in Rick’s furniture. It will also discuss at length the solutions that are opted to be implemented as well as adopted by the company which will involve the change in the worker’s perception and attitude, the business communication skills among the employees and the entire organization and the change in Risk’s management. Finally, the report will cover the evaluation of all the solutions that had been provided through the comparison process that involves the category to category comparison so as to enhance the company to come up with the best of the best solution. A conclusion will also be provided with a recommendation that will enhance the increase in the sales of Rick’s furniture.
Background of the Problem Of Poor Business Communication
Rick’s furniture is one of the businesses that face competition from other business operating in this line of business. However, the company is negatively affected by poor business communication and inadequate communication thus making them incompetent in competing with their competitors. Thus to improve their operations and sales and profit, they are supposed to search for ways that they can implement and adopt so as to be able to tap adequate profits from the sale of their products (Locker 2000). Writers who offer strategic management assignment help at Edudorm essay writing service notes that the fact that Rick’s furniture is a small business, there is a higher tendency that the company fails to recognize the importance of business communication which is the driving factor to higher sales and higher profits. Problem: How to solve Business and Administrative Communication challenges in an organization in order to achieve objectivity.
Solutions to the Problem of Poor Business Communication
The company may offer to use lead generation solution strategy so as to initiate the customers’ interest into the furniture products that the company uses. As the program captures the public’s attention, sales are developed and the company, in turn, is able to get maximum profit due to the increase in demand. As the numbers of customers are led into the company, some end up buying the products while others are impressed and do return back another time for purchase. Thus this generally increases demand in the company and thus more sales and finally increase in returns. Experts who offer MBA assignment help at Edudorm essay writing service indicates that this recommendation uses the digital channels and this will greatly influence so many people worldwide as the world is currently globalizing. Hence so many people use these digital channels thus the company is at a higher level of solving their business communication problem using this solution as they will be able to offer abundant information that will be readily available to the public. This will hence result in the rise of the self-directed customers into the business and the conversion of the potential leads to sales will see the company through their challenges (Bleicher et al 2003).
Every company relies on good business communication strategies as it plays a very important role in a business. Aggressive communication in an organization helps the company to address embarrassing situations which can be very costly. In order to build blocks of effective business communication people within the organization should be able to communicate well. This is because in business administration communication is vital and where there is poor communication within the organization business problems are not adequately solved. Communication in business administration should be enhanced both internally and externally in order to yield better results (Locker 2000).
To begin with, an organization should identify what is good business communication and how it can be achieved as it takes several different forms. An organization comprises of different forms of individuals who process information differently so it would be wise for any organization to have a combination of the business communication forms in order to ensure that every person is incorporated. Authors who offer operations management assignment help at Edudorm essay writing service points that these forms include verbal or written and for this reason business owners should conduct an employee’s meeting and make some announcement concerning the business so that the employees can hear verbally and watch the body language of the presenter as this information can be expressed in a manner that every employee will understand better. By understanding the employees and their role and establishing how to fit the hierarchy of the company will be essential in creating operative business communication. This helps tailor communication channels so that there can be a better connection with the audience.
Communication channels are a vital component in any business operations. The channels should match the interaction to obtain the desired level of stake holder’s involvement. More detailed information should be written while more concise information should be spoken. Email and memos can also be used by the employers to communicate in and out of the organization which can act as a follow up of the previous announcement. Emails are excellent tools of business communication but they cannot be able to achieve effective communication alone hence a mixed approach is the best. This will emphasize the information further which will promote a business communication channel in the organization.
When the internal forces of communication in a business environment are working there can be a boost in the sales of the organization. Essentially good and proper business communication in an organization creates a win -win situation for all the organization stakeholders. Tutors who offer corporate strategy assignment help at Edudorm essay writing service acknowledges that the customers benefit as their messages are addressed by the company and any issue is solved accordingly. Business communication can be of benefit if the message is interpreted in the right way. This will be achieved with well-designed plans that will enforce the culture of the company which will identify the best methods. It will also be necessary to have feedback channels in the communication system to yield success.
Use of appropriate language will be important as the company to emphasize on the clarity of the message. This means that information should be honest, direct and memorable which will help all the involved stakeholders especially the employees that they are the company’s interaction. Common terminologies will be beneficial as there will be a common understanding in job functions.
Motivation is another way of enhancing business communication in the organization. This is because achievements are taken seriously by the management which makes the employees adhere to the company policies. Motivation will lead to better business communication between employees of the organization and the customers as they are more willing to learn more about the operations of the organization and how they are expected perform their duties. There is a reduction of cost, improved quality, great personal satisfaction and improved profits which are a major objective of the organization.
Enhancing competition in the organization will yield to business transformation. This is because employees know their fundamental roles that will help achieve the transformation through the disruptive technologies. This will yield better results to the organization as it will be able to achieve its objectivity which aims at maximizing profits. Employees will also be in a better position to rate themselves through a proper mission statement.
Follow up conducted will also be important as this will help in keeping track of employees daily operations in the organization. This act will help the employees to work in unison and maintain the required level of performance so that the customers may be satisfied while the management oversees the whole process. Mentors who offer marketing assignment help at Edudorm essay writing service recognizes that employees should be trained to listen attentively to the customers and the managers so that they can be able to to promote effective business communication which will include enquiring from the customers the areas that they may require improvement. This will indicate that to the customer that they are valued which will result in the development of loyal client base. In this way, customers will be appreciated which will make them feel more appreciated.
Another important solution to promote effective business communication in the organization is developing teamwork. This will facilitate the process of sharing values and collectiveness in achieving objectivity. They will become supportive of one another in most circumstances even the unexpected occurrences that will help them perform to the desired level as they are able to pull their resources together.
Meetings can be a solution to the problem of poor business communication. This is because they cannot only be used to pass information but also make employees know what is expected of them which will make them have a clear understanding of how they are supposed to carry themselves in achieving the objectives of the organization. Instructors who offer business development assignment help at Edudorm essay writing service argues that meetings can also be used as a platform where employees can appreciate one another in their different positions in the organization that will make them encourage one another which will yield better and positive results. Involving the employees in decision making will make them feel appreciated and wanted as their opinions are taken into consideration thus they will become more loyal to the organization and committed to their duties which will unify them more (Evans 2016).
Criterion used in Finding the Solution for Poor Business Communication
In the process of finding a good solution to promote effective business communication or for the company, it is important to make some considerations that will help ease the process of narrowing down to only one best solution that can be able to help the company to achieve the highest sales. The urgency of the situation helps to determine the rate at which these recommendations ought to be implemented. Therefore criterions are quite important as they assist the company through their evaluation process where they are able to measure which recommendation I relevant and important for adoption and implementation. There is quite a long list of selected recommendations that the company believes will help in the improvement of the business. However, not all these recommendations can be used in the company to promote effective business communication since time is a factor to be considered and the cost is another important factor that should not be ignored.
Thus the criterion to be used in the implementation of the recommendations will be inclusive of the management and team support, the consequences of the implementation process, the cost of implementation, the scope, the time to be taken by the implementation of the recommendation, the ability of the furniture company to solve the problem, the cause of the problem, the value of the customers, the consequences of the solutions and the efficiency of implementation (Cook 2004).
The use of decision matrix is quite important as it enhances the evaluation of the list of solutions that have been offered to promote effective business communication and thus it allows the company to narrow down its list thus filtering all the unnecessary solutions thus being left with essential ones basing on the problem facing the company( Chow et al 2007). Teachers who offer project management assignment help at Edudorm essay writing service says that therefore the company is able to brainstorm where the management together with the customer’s brainstorm on which solutions would solve their problems. Discussion and refinement are another important things that help in choosing the best decision as it will involve serious discussions that will help in evaluating the most weighted solution which assists in solving the most immediate problem of business communication in the company (Chow et al 2007).
Category to Category Consideration
The scope at which a recommendation is covering is quite important. This is because so many of the recommendations among the list of options have a smaller scope as compared to others in the list. Hence it is important for the company to decide on which recommendation best meets the largest scope to promote effective business communication. This will enhance the company to be able to solve their problems at a higher rate as the recommendation that will serve a wider extent will help the company to save on the cost of implementing more than one recommendation due to the smaller scope that these recommendations meet. For instance, Lead generation solution has a greater potential of reaching out to many of the potential customers as compared to other recommendations.
A consequence of the solution is another important criterion that the company should use in the selection of a final decision on the solution to implement in order to promote effective business communication. Some of the suggested solutions usually require a total change in the organization which may take a longer period to adapt to and hence it is important for the company to refrain from any solution that will bring about so many changes in the organization of the company. Other solutions can be regarded as the best as they have a positive consequence to the entire company with minimal changes involved. Trainers who offer business assignment help at Edudorm essay writing service states that thus the company will narrow down the list of suggestion into a solution that will offer the best positive consequence. For instance, in order to reach out to the people, promote effective business communication and develop good relations with them with quite minimal changes in the organization, the company may consider implementing the lead generation recommendation. Another important solution is through the lead conversation which is important as it has positive consequences as it results in creation and maintenance of a good conversation between the company and the customers hence the company is able to know what the customers’ needs and thus they are able to produce it to meet their needs.
Time is another factor to be considered in the evaluation of solutions to promote effective business communication. Those solutions that consume relatively longer duration for the results to be received are not given first priority during the implementation. This is because the problems that the company is facing will not be solved with the urgency that they require and this may result to continued low sales. Thus those solutions that require less time for their implementation will be more prioritized since they will help solve the problem fast and hence the company will be able to see considerable amounts of profits from the sale. For instance, the implementation of the training programs for the sales representatives on the value of business communication and on the improvement of services, may take considerably longer time and thus this may be set apart for the longer term implementation (Means & Rankin 2010). While those that require shorter period will be implemented fast.
The cost of implementing a solution is a criterion that is widely used by many companies to promote effective business communication. In this case, the Ricks furniture will be able to increase their sales if they are able to implement those solutions that have a low cost. Some of these, solutions such as the improvement in promotion may cost the company a huge sum of money which may not be advisable since the company is not doing well at the moment. Also, the training of the employees may consume some of the finances that the company has saved and this may result in the company failing to meet all their operations due to the inadequate finances as the sales are low. However, some of the other solutions such as the lead generation and lead conversation may be cheap and less cost may be incurred in their implementation since they may have non-paid sources, for example, the organic search engines and the referrals from the existing customer (Khanlari 2015).
Conclusion and Recommendation
According to the evaluation of the report, it is clear that that business communication is an important element in the company. Thus the problem of the inadequate and poor business communication in the company is quite an urgent matter that requires immediate solutions as it has contributed to the low sales of the company’s products and thus it has lowered the company’s profits. Thus it is essential for the diverse solutions to be implemented in the company so as to solve all these challenges that the company is facing so as to improve their operations for greater sales and profits and hence development.
Lead generation is, therefore, the most cost effective and utilizes only a little time to be implemented and thus little time for the results manifestation. This solution has proved to assist and solve the problem as it will enhance the company to be able to communicate with their potential customers well and adequately through the use of the social media and websites son as to lead the public into the organization. It has proven to be most effective since it uses the best market strategy which is the use of customers to market the products as they will be able to refer others into the company’s premises. Thus there will be a good rating as more will be interested in the products that the company is offering. Also through this solution program, there will be the allowance of lead conversations where the customers are able to relate to the company and thus they are able to enquire while the company is able to convince them to buy the goods from their company and this helps in increasing sales due to the advertising of the company to a wide range of people and at low cost. Hence as the company implements this solution, it will be able to realize profits and ultimately it will be able to maximize their profits. Later on, they will be able to implement the other solutions as they will have the resources that are needed and hence they will be in a position to implement them for continuous and future improvement. It is therefore recommended that the company should involve themselves in lead generation activities where they should ensure that they have websites and that they actively involve themselves in the digital platforms so as to lead people to their business and thus they will also be able to converse with the people hence converting the leads to sale and this will increase their profit.
The management and also the employees should support one another in the company so as to increase the quality of services and products that they use. There should be the integration of all stakeholders in the company that is the management and the employees and also the customers in the implementation process of the solutions as this will help in meeting the needs of the customers and each and every stakeholder will feel appreciated as they are involved in the operations of the company.
References
Bleicher, K. H., Böhm, H. J., Müller, K., & Alanine, A. I. (2003). Hit and lead generation: beyond high-throughput screening. Nature reviews Drug discovery, 2(5), 369-378.
Cook, S. (2004). Measuring customer service effectiveness. Burlington, VT: Gower.
Evans, J. R. (2016). Quality and performance excellence: Management, organization, and strategy.
Khanlari, A. (2015). Strategic customer relationship management in the age of social media.
Locker, K. O. (2000).Business and administrative communication. Boston, Mass: Irwin/McGraw Hill.
Means, T. L., & Rankin, D. S. (2010). Business communication. Mason, OH: South-Western Cengage Learning.
