Louis Vuitton Company

Case study analysis for Louis Vuitton Company

Louis Vuitton Company is a worldwide producer of luxury bags. The company is run by Japanese despite its location in French. For the past few years, the company has experienced a significant drop in the number of sales made. This has come to the company’s attention that they need to start a new strategy that would be used to improve the conditions of the company. Writers who offer marketing management assignment help at Edudorm essay writing service notes that some of the external key issues that have led to this reduction include the overall Japanese economy drop down. This made the customers to stop buying the luxurious products and limit their budgets to only the essentials. Since Louis Vuitton Company was over depending on the Japanese market, it had to suffer the consequences.  The second issue that shall be addressed is the customer’s preference and the different tastes that changed.

Louis Vuitton Company has failed in various areas of operations that are not dependent on the external forces. They have been unable to attract new niche markets and they have also accepted the selling of forged or counterfeit products. The company has also been slow to adapt reinvestment brands as the market demands. These are just but very few among a long column of factors that has contributed its failure in the recent years.

Alternative solutions

1. The most effective solution would be lowering the prices of commodities. This would gather many customers who opted for low price products. Experts who offer marketing assignment help at Edudorm essay writing service indicates that however, this strategy may not be fully effective because the current prices are proportional to the quality of products offered.
2. The other solution would be establishment of new markets in the third and second world countries. This would save the company from the local financial crisis that comes about as a result of economic variation.
3. The company can also choose to expand the variety of the products such as clothes and jewelry. This would ensure that those that choose to buy different products in place of the luxury bags can find them at their disposal.

The selected solution

The best solution that fits Louis Vuitton Company is that of establishing new markets in other countries. This would save the company from suffering from local economic drop down. The market and the economic crisis have generally affected the company due to the overdependence of the Japanese market. Authors who offer marketing dissertation help at Edudorm essay writing service points that opening other stores outside japan would protect such a tragedy that has recently faced the company. Other markets may include the Chinese market and any other market in the second and third world countries.

SWOT analysis

Strengths for Louis Vuitton Company

1. The brand is well known
2. High quality luxury products
3. Cooperation of the human resource

Weaknesses for Louis Vuitton Company

1. High costs for their products
2. Limited distribution channels
3. Very poor in their after-sales services

Opportunities for Louis Vuitton Company

1. Ability to lower their prices
2. Ability to expand their markets into other country
3. Most of its competitors have no their own stores

Threats for Louis Vuitton Company

1. Economic imbalance
2. Political instability
3. Counterfeit products might cause problems

A secretarial resume

 I am a committed secretary who is always on toes to make sure that everything runs as expected by those that I serve. I am specialized in administrative support to busy engineering firms. I am committed to delivering high quality results in my work under the least supervision. I am an energetic, organized and professional secretary. My profession is best based on Microsoft office proficiency, time management and business writing. I am a resourceful person, strong problem solver and also a self-directed person. It will be evident that am also a QuickBooks expert and a mature secretary.

                I have been a secretary for the last six years. My work has always been exemplary good wherever I have worked but because of different unavoidable circumstances I have had no choice than to leave those places. I was recently working with the designed electronic file system company for the last four years. As a secretary I achieved a lot towards the strategic plan of the coming ten years of the company. According to our view the plan will be done in the next few years and it is something that the company is very optimistic about. I am determined to make great achievements wherever a vacancy for work will be available.

Reference

https://www.forbes.com/companies/louis-vuitton