Credibility in Business Communications
Ethics and Credibility in Business Communications
Business enterprises considerably rely on effective ethics and credibility in business communications. Business communication is the foundation of business operations within and outside the organization. Business communication occurs the moment a message is put across in an organization between the organization and the employees or stakeholders like customers, suppliers or shareholders. Businesses ensure that the message conveyed is in line with the ethical norms in order to offer a certifying communication (Treviño & Nelson, 2011). Writers who offer business essay help at Edudorm essay writing service notes that ethics of communication aims to ensure that there is transparency in reports communicated by businesses concerning their products and businesses have an obligation to serve true quality products. In a study to find out the use of antibiotics in meat and poultry, it was found that most companies use antibiotics in livestock creating a public health concern that may cause incurable diseases. This habit of using antibiotics by these companies has not been regulated and yet the companies present themselves to be providing quality food (Treviño & Nelson, 2011). Ethically, these companies are responsible of informing the public the additives being used in foods they produce. Therefore it is a responsibility of every business organization to put in consideration the significance of ethical business communication.
Company’s Obligation in Their Credibility in Business Communications
Companies have ethical obligations to meet when communicating to the public. Companies have an obligation to convey the message without offending any involved party; the message being communicated should be tender and smoother to all the involved parties. They also have an obligation to convey a true and a honest communication to the involved parties for instance companies should not make the message sweet in a deceptive manner in order to entice others especially customers. Some companies make their communications sweet in advertisement in order to attract the customers (Guffey, Rogin & Rhodes, 2009). Experts who offer business development assignment help at Edudorm essay writing service indicates that this act is a form of unethical communication. It is also an obligation of companies to support human rights in communication for instance freedom of speech and to understand the values and beliefs of all people in the organization. They also have an obligation not to participate in any unethical business communication practices and follow all the laws of their and regulations of their industry as far as communication is concerned.
Evidence of communication to the general public
There are evidences of communications by companies to the public most especially the customers. Companies have tendencies to communicate information about their products to the public. Some information is usually true as stated whereas some is not true. Companies also give half information denying the public some information about their products (Guffey, Rogin & Rhodes, 2009). An example is livestock companies that deal in production of meat. Authors who offer consumer behavior assignment help at Edudorm essay writing service points that these companies represent themselves as providing quality meats to the public and however, they do not tell the public on the mechanisms in production of the foods they produce and the additives used in those foods yet the information would be important to the public if communicated.
The Effectiveness of Establishing Credibility in Business Communications
In terms of establishing credibility in business communications, the communication discussed above is less credible because it does not give the public the truth about the product. The public is being misled that the foods produced are of quality and yet it is harmful to their health (Treviño & Nelson, 2011). Tutors who offer project management assignment help at Edudorm essay writing service acknowledges that therefore, to establish credibility in business communications, companies need to provide full information about their products without hiding any so as to fair to the public and other stakeholders but not taking advantage of the customers with deceptive information.
References
Guffey, M. E., Rogin, P., & Rhodes, K. (2009). Business communication: Process and product. Toronto: Nelson Education.
Treviño, L. K., & Nelson, K. A. (2011). Managing business ethics: Straight talk about how to do it right. New York: John Wiley.
https://professional.dce.harvard.edu/blog/5-ways-to-establish-your-credibility-in-a-speech
